Tải bản đầy đủ - 0 (trang)
Exhibit 9.8: E-Readiness of Selected Countries

Exhibit 9.8: E-Readiness of Selected Countries

Tải bản đầy đủ - 0trang

Multinational E-Commerce

Strategy Implementation

•• Requires

Requires building

building an

an appropriate

appropriate organization

organization and

and

developing

developing the

the necessary

necessary technical

technical capabilities

capabilities toto

conduct

conduct electronic

electronic transactions

transactions



Copyright© 2005 South-Western/Thomson Learning All rights reserved



The Multinational E-Commerce

Organization

••

••



Three-tiered

Three-tiered mixing

mixing ofof global

global and

and local

local functions

functions

Headquarters

Headquarters

•• Vision,

Vision, strategy,

strategy, leadership

leadership for

for worldwide

worldwide

electronic

electronic marketing

marketing

•• Also

Also provide

provide shared

shared services

services such

such as

as network

network

infrastructure

infrastructure



Copyright© 2005 South-Western/Thomson Learning All rights reserved



The Multinational E-Commerce

Organization (cont.)

•• Shared

Shared functional

functional services

services

•• Provide

Provide HRM,

HRM, marketing,

marketing, partner

partner management

management toto

regions

regions

•• Local

Local subsidiaries

subsidiaries

•• Deliver

Deliver goods,

goods, manage

manage functions

functions better

better done

done locally

locally

such

such as

as the

the supply

supply chain

chain



Copyright© 2005 South-Western/Thomson Learning All rights reserved



Exhibit 9.9: Organizational

Structures of the Multinational

E-Corporation



Copyright© 2005 South-Western/Thomson Learning All rights reserved



Technical Capabilities for

Multinational E-commerce

••

••



Ability

Ability toto process

process multiple

multiple currencies

currencies

Ability

Ability toto calculate/show

calculate/show purchase

purchase information

information on

on

international

international shipping,

shipping, duties,

duties, and

and local

local taxes

taxes such

such as

as

VAT

VAT

•• Systems

Systems that

that check

check compliance

compliance with

with local

local and

and

international

international laws

laws



Copyright© 2005 South-Western/Thomson Learning All rights reserved



Tài liệu bạn tìm kiếm đã sẵn sàng tải về

Exhibit 9.8: E-Readiness of Selected Countries

Tải bản đầy đủ ngay(0 tr)

×