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Stage 1. History & Corporate Culture of Samsung The History and Culture

Stage 1. History & Corporate Culture of Samsung The History and Culture

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Corporate Culture & Philosophy

 Corporate Culture

 The value and behavioral patterns

shared by corporate members



 Corporate Philosophy

 A core element forming

the corporate culture

 Management philosophy:

Published values and credo that a company shares and seek for

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Samsung Management Philosophy



McKinsey 7s Model

 The Organizational Culture and Shared Value

 The management infrastructure

Structure

Strategy



System



Shared

Value

Skills



Style

Staff

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Samsung Management Philosophy



Philosophy Shows the Direction



“Corporate philosophy is a key

principle by which an organization

operates both in prosperity and

in difficulties, like the North Star

that shows people the direction”

- Orit Gadiesh (Bain & Company)



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Samsung Management Philosophy



Meaning of “Samsung”

 “Be Great and Powerful for Good.”







 It signifies “large,” “many” and “strong”.



(Sam)







 It signifies “bright,” “high” and

“shining brightly for good”.



(Sung)



Source: The Biography of Ho-Am

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Samsung Management Philosophy



Chairman of Samsung

15 years



50 years (1938-1988)



(1988- present)



The Second

Foundation

In 1988



Foundation

In 1938



Founder

The Late Chairman

Byung-chull Lee

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Present

2004



Achiever

Chairman Kun-hee Lee

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Samsung Management Philosophy



Samsung – Its History of 65 Years

 History of Challenges and Exploration

 1950s: Advancing into the manufacturing and financial biz.

 1960s: Advancing into the electronics and

business diversification

 1970s: Advancing into the heavy chemical industry and

Systematization of electronics companies

 1980s: Advancing into high value-added and capitalintensive industry

 1990s: Declaration of the New Management

and joining the ranks of first-class companies

 2000s: Global competitiveness, First-class Status

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Samsung Management Philosophy



Corporate Philosophy of Samsung

 Foundation Philosophy

 The Management Philosophy of Founder’s Era (’38~92’)

 It was formally established in 1973



 Management Philosophy

 This was announced in 1993 of

the 5th year of the Second Foundation

 As a form of inheritance and development of

foundation philosophy

 Current Management Philosophy



Management Philosophy

We will devote our human resources

and technology to create superior

products and services thereby

contributing to a better global society



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Samsung Management Philosophy



Corporate Culture of Samsung

 Culture of Challenge and Innovation,

by Healthy Awareness of Crisis

 Decentralized With All Members Sharing Rights

and Responsibilities

 Respect for Rationality and Actions

 Transparent Organizational Culture

(Free From Wrongful Acts)

 Strong Capacity for Organization & Teamwork

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Samsung Management Philosophy



Stage 2.



Foundation Philosophy



Great Business Leader in 20C

 Byung-chull Lee (penname Ho-Am)

(1910~1987)

 “ A dignified great mentor”



- Sejima, special advisor to Itotsu Shoji -



 “A man with a magic power attracting others”

- Jack Welch, former GE chairman -



 “A giant who I met in a small eastern country

in Asia”

- Catherine Graham, honorary chairman of The Washington Post

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Samsung Management Philosophy



Foundation Philosophy (1973)

 Economic Contribution

to the Nation

 Top Priority to Human

Resources

 Pursuit of Rationality

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Samsung Management Philosophy



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Stage 1. History & Corporate Culture of Samsung The History and Culture

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