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Appendix A. Google Tools and Services

Appendix A. Google Tools and Services

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GoogleDesktop



UsethepowerofGoogleto

searchyourPC



http://desktop.google.com



GoogleDirectory



BrowsetheWebbycategory www.google.com/dirhp



GoogleEarth



Travelin3Daroundtheworld http://earth.google.com



GoogleGroups



Searchthroughdiscussion

boards,callednewsgroups,

andsetupnewsgroupsof

yourown



http://groups.google.com



GoogleHelp

Center



Pagewithlinkstodozensof

specializedGooglesearch

sites



www.google.com/help/features.html



GoogleImage

Search



Searchforimages



http://images.google.com



GoogleLabs



ServicesandfeaturesGoogle http://labs.google.com

isworkingon



GoogleLanguage Translatewebpagesandtext www.google.com/language_tools

Tools

betweenlanguages

GoogleLocal



Getmaps,directions,and

localinformation



http://maps.google.com



GoogleNews



News-trackingsite



http://news.google.com



GoogleReader



Google'sRSSreader



www.google.com/reader



GoogleScholar



Searchthroughscholarly

journals



http://scholar.google.com



GoogleSoftware

Downloads



Centrallocationfor

downloadingGoogletools



www.google.com/downloads



GoogleTalk



Google'sinstantmessaging

program



www.google.com/talk



GoogleToolbar



PutsGooglefeaturesonyour http://toolbar.google.com



browser'stoolbar

GoogleUniversity Searchthroughuniversity

Search

websites



www.google.com/options/universities.html



GoogleVideo



Searchanddisplaynewsand http://video.google.com

othervideos



GoogleZeitgeist



ListofmostpopularGoogle

searchterms



www.google.com/zeitgeist



Linux-specific

search



Searchforanythingtodo

withLinux



www.google.com/linux



Microsoft-specific Searchforanythingrelatedto www.google.com/microsoft

search

Microsoftproducts

Picasa



Google'sdownloadable

www.picasa.com

image-managementsoftware



Tip

GoogleLabshasanewfeaturecalledGoogle

Suggest.Gotohttp://www.google.com/webhp?

complete=1&hl=enandstarttypingasearchterm.

Asyoutype,Googlepopsupalistofsuggested

matchesfromwhichyoucanchoose.Notethatat

presstime,thisfeaturewasinGoogleLabs,soit

mightormightnotbeavailablelongterm.



GoogleSearchOperators

Googleallowsyoutosearchusingsearchoperators,special

wordsandsymbolsthatmakeiteasytogetsearchresultsthat

matchascloselyaspossibletheinformationforwhichyou're

looking.Youcombinesearchoperatorswithsearchtermsto

formaquery,likethis:

zeppelin"LedZeppelin"

Thatsearchwouldbringbackpagesthathadthewordzeppelin

onthem,butdidnothavethetermLedZeppelinonthem.

HerearethecommonoperatorsyoucanusewithGoogle:

Operator



Description



AND



Youdon'tneedtousethisoperatorbecauseGoogleaddsitby

defaulttosearchesinwhichyouusemultipleterms.Itreturns

resultsthatcontainallthetermsinthesearch.Soasearchof

cowcollagenwouldreturnonlythosepagesinwhichboth

cowandcollagenappear.



OR



Whenyouaddthisoperator,Googlereturnspagesonwhich

anyofthewordsarefound.SoasearchofcowORcollagen

returnspagesinwhichcowappearsandthosepagesonwhich

collagenappears.SoanORsearchreturnsmanymore

resultsthananANDsearch.



-



Theminussigniscalledtheexclusionoperator,andit

functionsliketheNOToperator.Youcombineitwithother

operatorsandtermsanduseittoexcludecertainwordsfrom

thesearchresults.Sothesearchcowcollagenreturnspages

onwhichthewordcowappearsandonwhichtheword

collagendoesnotappear.Theoperatorhastogonexttothe

word(orthephrasewithinquotes)thatyouwanttoexclude;

therecanbenospacesbetweenthem.



+



Theplussigniscalledtheinclusionoperatorandservesan

interestingpurposeittellsGoogletouseawordinasearch

thatitnormallyignores,orastopword.Soifyouwantto

makesurethatGoogleincludesthewordtoinasearch,you



putitinthesearchas+to.Aswiththeexclusionoperator,the

inclusionoperatorhastogonexttothewordyouwantto

include;therecanbenospacesbetweenthem.

*



Theasteriskiscalledawildcard.Forthosewhoarefamiliar

withsearchesonacomputer,youuseitsimilarlytoa

computerwildcardsearch.Itmustbeusedinaquotedphrase,

likethis:"I*NewYork".Theoperatorreturnspagesthat

haveanywordsinplaceofthe*onthem.Soan"I*New

York"searchwouldreturnpageswithILoveNewYork,I

HateNewYork,andsoon,onthem.



~



Thetildeiscalledthefuzzyoperatororsynonymoperator;it

searchesforpagesthatcontainthespecifiedtermaswellas

synonymsfortheterm.So,forexample,asearchof

~generouswouldreturnpagesonwhichthewordgenerous

appears,aswellaspagesonwhichthewordunselfish

appears.



Note

GoogledoesnotrecognizetheNOToperator,which

iswhyyouneedtouseinitsplace.



SearchingStrategies

Everyonehasherownstrategiesforbettersearching,soit's

alwaysagoodideatoaskothersfortheirideas.Butherearea

fewhintsthatshouldhelpyouwithGooglesearches:

BespecificTheWebisanenormousplace,containing

literallybillionsofpages.Almostanysearchyoudobrings

backfartoomuchinformation.Somakesurethatyour

searchisasspecificaspossible.Ifyou'relookingfora

historyofthemakingofthealbumBlondeonBlonde,by

BobDylan,don'tjustsearchfor"BlondeonBlonde".Try

history"BlondeonBlonde"andyougetbetterresults.

BebriefMoreisnotalwaysbetterwhenitcomesto

searching.Beaspreciseaspossiblewiththetermsyou

searchfor,andyougetthebestpossibleresults.Ashort,

precisesearchismuchmoreeffectivethanarambling,

impreciseone.

VarytheorderofsearchtermsWhenyoudoasearch,

Googlelooksnotonlyatthesearchtermsthemselves,but

attheorderinwhichyoutypethem.Itappliesmoreweight

tothefirsttermsthantothelaterterms.Sousemore

importanttermsfirst.It'salsoworthtryingtodoasearch

withthesamesearchterms,butwiththeordervaried;that

oftenreturnstheresultsyouwant.







SearchbyNumbersFeature

YoucantypemanynumbersintoGoogletofindinformation.

Here'salist:

Typeaproduct'sUPCcode,andyouaresenttotheUPC

Database,whichgivesyoumanufacturerinformationabout

anyproduct.

TypeaFederalExpresstrackingnumber,andyouaresent

toaFedExpagethatsuppliestrackinginformation.

TypeanU.S.PostalServicetrackingnumber,andyouare

senttoapagewithtrackinginformation.Youcanonlydoit

onpackagesthatyoucanalsotrackthroughtheU.S.Postal

Servicesite,whichmeansthissearchworksonlyforletters

orpackagesyou'vesentusingamethodthatallows

tracking.Forexample,ifyousimplyhaveaUSPSnumber

fromshippingapackage,butdidn'tpayforaservicethat

offerstracking,suchasregisteredmailorcertifiedmail,the

searchdoesn'twork.

Typetheflightnumberofanairplane,includingtheairline,

suchasDelta1098,andyougetalistofpagesfromwhich

youcantrackthestatusofaparticularflight.

Typethetailnumberofanairplane,andyouseethefull

registrationformfortheplane.

TypePatentandthenapatentnumber,suchas"patent

5123123",togetpatentinformationaboutanypatent.



KeyTerms

Don'tletunfamiliartermsdiscourageyoufromlearningallyou

canaboutGoogletools.Ifyoudon'tcompletelyunderstand

whatoneofthesewordsmeans,fliptotheindicatedpage,read

thefulldefinitionthere,andfindtechniquesrelatedtothat

term.

Algorithm

Asetofrulesforperformingatask.InGoogle'scase,

algorithmsarewhatdetermineswhatpagesitsaysmatch

yoursearchrequests.

Page6



Archive

Alistofmessagesinagroupthataremorethan30days

old.Youdonothavetodoanythingspecialtosearchor

readthrougharchives.Butyoucannotreplytoamessage

thatismorethan30daysold.

73



AutoFill

AfeatureoftheGoogleToolbarthatfillsinwebformswith

textyoudefine.

173



AutoLink

AfeatureoftheGoogleToolbarthatautomaticallycreates

linksonpagesyouvisitsothatyoucandelvedeeperinto

theinformationpresentedonthepage.

176



Backlinks

Amethodofkeepingtrackofotherblogsandpagesonthe

Webthatlinktoyourblog.

254



Blog

Anonlinejournalorcolumn,typicallywrittenbyasingle

person,whichisoftenpersonalorpoliticalinnature.

94



Cached

Acopyofsomething,suchasawebpage,thatisstored

locallyoronaserver.Ifthepageischanged,thecached

versionstorestheoldversionofthepage.



23



Contactlist

AlistofpeopleinGoogleTalkwithwhomyoucorrespond.

310



Cookie

Asmallbitofdataputonacomputerthatidentifiesa

personandcanstorepersonalpreferencesandother

information.

12



Driver

Softwarethathardware(suchasprinters,scanners,and

digitalcameras)needsinordertoworkwithyourcomputer.

86



Filters

Arulethatisappliedtoincomingmailforexample,tomove

ittoacertainlabel.



203



Gmail

Google'semailservice,whichyouusebygoingtothe

GoogleGmailpage.

184



GoogleToolbar

Atoolbarforyourbrowserthatenablesyoutosearch

GooglenomatterwhereyouareontheInternet.

168



Header

Informationaboutanewsgroupmessageoremailmessage

thatincludesinformationsuchastheInternetService

Provider,wherethemessageoriginated,theserversthe

messagetraversed,andmore.

63



IPaddress

Auniquenumber,suchas233.23.234.22,thatidentifies



eachcomputerthatusestheInternet.TheIPaddressof

yourcomputeristypicallyassignedbyyourISPwhenyou

connecttotheInternet.YourISPchangesyourIPaddress

eachtimeyouconnect,andifyouhaveanalways-on

connection(suchaswithacablemodemorDSLmodem),

yourISPalsochangestheIPaddressoccasionally.

12



Label(Gmail)

AwaytoorganizeyourmailinGmail.Labelsfunctionmuch

likefoldersinemailprograms.

203



Label(Picasa)

AmethodoforganizingpicturesinPicasathatenablesyou

toview,inasinglelocation,picturesfromdifferentfolders.

282



Newsgroup

AnInternet-baseddiscussionboard.Therearethousandsof

newsgroupsavailable,andyoucanreadthemusingGoogle

Groups.

52



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